haus of cha

Brand Identity | Marketing Collateral

Haus of Cha came to us with a clear vision: matcha made modern, with the quiet confidence of a lifestyle brand. Together, we built a visual identity that feels calm, clean, and intentionally off-centre - blending softness with structure, and ritual with edge.

From tone of voice to packaging, digital presence to storytelling, every element was designed to reflect a new kind of luxury, one rooted in clarity, not chaos. Haus of Cha isn’t just a matcha brand - it’s a mood and a movement.

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